Online retailers are not allowed to advertise any price below the "minimum advertised price" set by distributors. So, I checked out today's woot, and as custom headed over to Amazon to see what it was priced there, and I got the "Too low to display" message (which indicates that the price falls below MAP and must be added to your cart and displayed in your cart).
So, why does Woot get to bypass this? Or are they just unaware of MAP? Or do distributors set different MAPS with different customers? Or is it a case of different distributors? My understanding was that the manufacturers recommend the MAP to have consistency across distributors.
Just curious...
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